Lightweight Models, Oh-my! Cost-Effective Scalability, Oh-my! Lightweight Models & Cost-Effective Scalability, Oh-my! Lightweight Models & Cost-Effective Scalability, Oh-my! It might seem like a quest to have the best of everything but Lightweight Models & Cost-Effective Scalability isn’t that mythical. You don’t have to battle the the wicked witches, but that doesn’t say it is a [...]
It isn’t something you hear about everyday and in my opinion (you shouldn’t), but Kraft has announced the name of its new product. iSnack2.0 The new product from Kraft did engage the community by asking them questions about the old classic Vegemite. In fact over 300,000 people engaged in an online survey to come up [...]
I received an e-mail forward today which highlights the interaction between a client and a customer when things go wrong. Abbey Sherwell who used to work for Entertainment Books up until a week ago accidentally hit ‘reply’ instead of ‘forward’ and the client, Craig Morrissey (a Cafe owner in Geelong, Victoria). The contents in of [...]
Writing a diary or a journal is old news. Blogs Blogging Blogshphere Web 2.0 Social networking Online Interactions Enterprise 2.0 Tweets Is what it is all about these days. Interactions between platforms, instant communication and feedback. Suddenly a target audience of a few because an audience of many. I’ve just bought myself an iPhone and [...]