Archive for the ‘Study’ Category

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Free Music? Enter Guvera

12, Oct 2009

The illegal music-downloading phenomenon has rapidly spread throughout the world over the last decade. Music artists nowadays fight a difficult battle; with decreasing CD sales as a result of more people having access to free online music. The original Napster was a hugely successful online music sharing service, which was shut down by court order. [...]

First Glimpse at Augmented Reality

8, Oct 2009

I’ve recently had my first glimpse at Augmented Reality applications on my iPhone. At first I didn’t really know what the term Augmented Reality actually meant (as it is starting to become a buzz word). Ronald Azuma in 1997 gave the following definitions on Augmented Reality: combines real and virtual is interactive in real time [...]

iSnack2.0 – When technology becomes food?

27, Sep 2009

It isn’t something you hear about everyday and in my opinion (you shouldn’t), but Kraft has announced the name of its new product. iSnack2.0 The new product from Kraft did engage the community by asking them questions about the old classic Vegemite. In fact over 300,000 people engaged in an online survey to come up [...]

Social Networking Backlash (examples)

8, Sep 2009

Social Networking in itself is a massive tool which business try to use to their own advantage. There is nothing like viral marketing working its magic but there is also a down side. Through the use of Twitter, YouTube and other social networking sites it isn’t surprising that the good comes with the bad. Jeremiah [...]

Enterprise 2.0 vs Web 2.0 trends

3, Sep 2009

Is Enterprise 2.0 a trend? Are people becoming more aware of it? Is this ‘Buzz Word’ being adopted? These are some of the questions I’m asking myself today and similarly these are some of the challenges Enterprise 2.0 are facing (adoption, uptake, etc). Firstly, where I can I’ve tried to take away results relating to [...]

Claiming your blog on Technorati

2, Sep 2009

If you have a blog, you generally want people to read it. So now that I have a flow of posts going I’m looking to increase the exposure to the world. Today I’m taking the steps required to claim your blog on Technorati. I’ve mentioned this place before, but I’ll give you a quick summary: [...]

Imogen Heap on Enterprise 2.0

2, Sep 2009

If you don’t know who Imogen Heap is, click play on the video below and continue reading: Imogen Heap – Hide and Seek (Live at Fearless Music, NYC) So Imogen Heap has done some amazing stuff as a musician and more importantly she is using Enterprise 2.0 concepts. She is engaging in two way feedback [...]

Reflective Checkpoint

25, Aug 2009

An important part of progress is to monitor it. This allows you to judge how well you are going and which direction you are moving. So how do you measure progress? What tools are available? Well this checkpoint will be a subjective one taken by your personal impression. Before I get you let me know [...]

Creating your own Brand

24, Aug 2009

To be honest, this is an excuse to post a comic of xkcd but it does highlight the importance of branding. In the xkcd comic below, I thought of it as a “How to judge if your brand is successful!” This got me thinking about the importance of creating a strong brand name. A brand, [...]

What is Enterprise 2.0?

19, Aug 2009

A question that I’ve been asked recently is, “What is Enterprise 2.0?” and I couldn’t easily answer that. The quickest sentence I could use to describe it  is, Enterprise 2.0 is business who are using Web 2.0 technology. So lets have a look at what Enterprise 1.0 is and compare it with Enterprise 2.0: Enterprise [...]


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